New membership-based service at Raffles Hotel Arcade blends medical oversight, AI-supported research and high-touch coordination.
Singapore’s increasingly crowded longevity and preventive health market has gained a new entrant with the launch of Elyx Life, a concierge-style longevity service based at Raffles Hotel Arcade. Positioned at the intersection of preventive medicine, performance optimization and personalized lifestyle management, the venture reflects a broader shift in how longevity care is being packaged, priced and delivered across Asia’s wealthier urban centers.
Founded by technology entrepreneur Peng T Ong alongside Ashish Chordia, Elyx Life is built around a membership model that emphasizes continuous engagement rather than episodic intervention. Members are guided through an initial diagnostic phase conducted via the adjacent Elyx Medical, before embarking on year-long, physician-guided protocols spanning nutrition, sleep, movement, mental health, supplementation and selected therapeutic modalities. The promise is not novelty but orchestration – fewer disconnected practitioners, fewer contradictory recommendations, fewer dropped balls.
The company’s framing is explicit. “Today, there is no systemic solution to the question: How do I maximize my health?” explains Ong, who is cofounder and Chair of Elyx Life. “We built Elyx to answer that for each person. We find the latest scientifically rigorous, evidence-based knowledge relevant to members, and help them implement protocols that keep them in the best of health.”
From checkups to continuity
Elyx Life’s proposition sits squarely within a global reorientation of preventive care away from annual assessments and toward longitudinal management. Baseline diagnostics are not positioned as endpoints but as starting points, feeding into what the company describes as a continuous feedback loop between medical oversight and day-to-day execution. Data collected from diagnostics, wearables and performance tracking is intended to inform ongoing protocol refinement, with quarterly reassessments serving as formal inflection points.
This emphasis on continuity is matched by a high-touch operational layer. Members are assigned a dedicated concierge team tasked with coordinating what Elyx calls a “Circle of Experts” – clinicians, coaches and specialists functioning under a single point of accountability. The stated goal is to reduce the cognitive and logistical burden that often accompanies multi-disciplinary care, particularly at the preventive end of the spectrum.
Chordia, who is cofounder and CEO of Elyx Life, explains: “Our approach centers on making health optimization as seamless and intelligent as the best consumer technology – personalized, proactive, and built around how people actually live.”
Longevity.Technology: Elyx Life’s arrival at Raffles Hotel Arcade is another neat marker of where the longevity clinic market is heading: away from one-off “executive checkups” and toward structured, subscription-like service models that promise to manage the whole person over time – diagnostics, sleep, nutrition, movement, mind, therapies, supplementation – with the confidence of a quarterly reassessment cadence and an always-on concierge wrapper. That’s commercially astute and, in a region like Singapore where health, privacy and efficiency are practically civic virtues, potentially very scalable; but it also sharpens the question that can get lost amid premium interiors and ever-expanding biomarker panels: what, exactly, is the measurable healthspan outcome you are optimizing, and what’s the evidentiary logic that connects your interventions to it?
An AI “co-pilot” for research synthesis may help clinicians keep pace with a literature that now reproduces faster than fruit flies, yet it can just as easily become a high-gloss excuse to do more things rather than better things – particularly when the menu includes modalities whose longevity claims range from plausible to politely unproven. If Elyx can show that its model reliably improves adherence, risk profiles and functional metrics in a way that is clinically coherent, not merely luxuriously comprehensive, it won’t just be another concierge offering in a nice postcode; it will be a small step toward what longevity medicine needs most right now – maturity.
From promise to process
Asked how it manages expectations at the outset, the company told us goal-setting is deliberately collaborative; members are told upfront that physiology has inertia, that it rarely responds well to quick fixes, and that durable change is incremental rather than theatrical. That framing, Elyx argues, is essential to building buy-in for protocols designed to compound over time rather than impress in the first quarter.
Differentiation in a crowded market
Asked how Elyx Life distinguishes itself within Singapore’s already competitive preventive health landscape, the company points to three core differentiators. First is what it describes as seamless integration: a concierge-led structure that coordinates all expert input, with clear accountability for decision-making and execution. Second is physician-guided protocol design, anchored by Elyx Medical, where comprehensive diagnostics establish physiological baselines and performance data flows back to clinicians for ongoing refinement. Third is N-of-1 personalization, supported by an internal research team working alongside an AI Healthspan Co-Pilot to synthesize emerging longevity science into individualized strategies.
In practice, this means that no two members are intended to follow the same path. Protocols are adjusted not only according to clinical markers but also in response to lifestyle constraints, preferences and adherence patterns – an acknowledgment that behavior change, not theoretical optimization, remains the rate-limiting step in most preventive interventions.
Therapies, tracking and restraint
Elyx Life’s physical space includes access to a range of recovery and performance-oriented therapies, including hyperbaric oxygen, sauna, cryotherapy and red-light applications, alongside more conventional strength, conditioning and sleep interventions. As with many longevity-focused clinics, the evidentiary gradient across these modalities varies considerably, a fact the company appears keen to address through ongoing monitoring rather than fixed claims.
The emphasis, at least on paper, is on measurement with intent: biomarkers that inform decisions, tracking that prompts recalibration, and interventions that earn their place by demonstrable effect rather than fashion.
A signal, not a solution
On what success looks like after a year, Elyx points to verification rather than narrative. The company told us it relies on tight feedback loops of testing, intervention, tracking and reassessment; objective biomarker shifts paired with sustained behavior change are treated as validation, while approaches that fail to move the data are adjusted or abandoned. A relatively high practitioner-to-member ratio, it adds, is intended to surface those signals early – and course-correct before momentum turns into dogma.
Singapore’s role as a regional hub for longevity experimentation is becoming harder to ignore, driven by demographic pressure, regulatory clarity and a population unusually receptive to preventive health narratives. Elyx Life’s launch adds another data point to that trend – one that prioritizes structure, integration and follow-through over spectacle. Whether such models can ultimately inform broader, more accessible approaches to healthspan extension remains an open question. For now, they offer a glimpse of where the leading edge is testing its assumptions.
Find out more about Elyx Life on Longevity Clinics World – CLICK HERE
